I work at the intersection of policy, communications, and technical problem-solving. Based in NYC, I'm interested in how systems work — how cities are built, how institutions operate, how stories get told, and how technology can serve public interest.
My background is in public policy and journalism. I've worked on elections and campaigns, managed social impact initiatives, rebuilt a family business, and spent time in the U.S. Senate. I'm equally comfortable writing policy briefs, designing e-commerce systems, and thinking about the infrastructure that holds cities together.
Resurrected a dormant family e-commerce business from complete infrastructure failure. Designed a product catalog architecture consolidating 1,154 legacy Etsy listings into a structured 23-product Shopify store. Wrote custom Python tooling to automate data migration and variant assignment via the Shopify Admin API. Revised the business model and product taxonomy for operational efficiency and improved margins.
Spearheaded the social impact campaign for an award-winning documentary. Managed all social media including content creation, strategy development, and template design. Revamped the organization's brand identity through redesigned visual assets and website improvements.
A long-form examination of Cuban-Jewish American identity, family history, NYC politics, and democracy. Organized around thematic sections: American identity and generational shifts; family, Judaism, and Zionism; architecture as symbolism; immigration, zoning, and the city. The research spans policy, history, memoir, and cultural criticism.
Interested in discussing policy, technology, photography, or the intersection of systems and storytelling? I'd like to hear from you.